This year's Austin W. Scott, Jr. lecture is "Augmented Reality & Freedom of Contract" by Professor Scott Peppet.
2010 has been the year of Augmented Reality (AR) technologies. Smartphone apps like Yelp, Janaio, Layar and FourSquare show technology's increasing ability to bring location, person, and time-relevant information to anyone, anywhere, thereby augmenting real-space with a rich data layer. These technologies will only become more ubiquitous and powerful as tech heavyweights begin to exploit the opportunities of AR (Facebook's "Places" and Google's "Goggles" are two examples). The lecture will explore AR and its consequences for contracting. As these technologies make more and more information available to us in real time, how will that change the way in which we buy and sell? Contract law has long assumed that bargaining parties are generally uninformed about each other, and often about the goods being exchanged. As information becomes ubiquitous, how will the law of exchange have to adapt? Most basically, will augmented reality increase or decrease our freedom to engage in private ordering?
Professor Peppet has compiled a list of hyperlinks to videos and more information regarding Augmented Reality here.
Listen to Podcast
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